HANRO – understated Swiss luxury for men
Since 1884, HANRO has embodied timeless elegance and exceptional comfort. Crafted in Switzerland with meticulous attention to detail, each piece combines natural fabrics and refined simplicity to create men’s underwear that feels like a second skin.
Refined simplicity, pure comfort
The beauty of HANRO lies in its minimalism. Clean cuts, neutral tones and fabrics such as cotton, modal and merino wool offer a luxurious feel and long-lasting quality. No loud logos – just pure craftsmanship for men who value authenticity and quiet sophistication.
Tradition meets innovation
With over a century of expertise, HANRO continues to innovate. Every collection blends heritage craftsmanship with modern techniques, resulting in durable essentials with a flawless fit. From refined briefs and supportive boxers to soft shirts and elegant loungewear – each item expresses timeless style.
HANRO – the essence of modern comfort
For men who seek quality beyond trends. HANRO represents the art of living well through pure, understated luxury.